Facebook Lead Ads to WhatsApp in Seconds — No Zapier, No CSV

The short version: click Connect Facebook in Klozent, tick your Page, and you are done. From then on every Lead Ads submission arrives in your CRM within seconds — name, phone, email and every custom question — and an approved WhatsApp template greets the lead before they have closed the form. No Zapier, no Google Sheet, no daily CSV.

79-second walkthrough: connecting a Page, then a real lead arriving with its form answers.

Why the usual setup leaks leads

Most Indian businesses run lead ads one of three ways, and each loses enquiries in its own way:

Downloading leads from Meta every morning. The person who filled your form at 9 PM gets a call 14 hours later, after two competitors have already spoken to them.
Zapier into a Google Sheet. Works until a token expires or a column is renamed — and nothing tells you it stopped.
A WhatsApp tool plus a separate CRM. Two bills, two logins, and the lead's history split across both.

How it works in Klozent

Connect once. Integrations → Connect Facebook opens Facebook's own login. You choose exactly which Pages Klozent may use; nothing else is shared.
Klozent subscribes the Page to Meta's lead webhook. Meta pushes each new submission to Klozent the moment it happens.
The full lead lands in the CRM. Name, phone, email, city and every custom question ("Which course?", "Budget?") are saved on the lead, with the campaign, ad set and ad it came from.
The WhatsApp welcome goes out. On every plan, including Starter, an approved template of your choice is sent from your own WhatsApp Business number within seconds.
Your team is alerted. A push alert on the Klozent phone app and the lead sits at the top of the list, scored and ready to call.

What makes it reliable

Official Meta integration. Klozent CRM is an approved Meta app (Lead Ads retrieval and WhatsApp Business permissions), not a scraper.
A health check you can see. The Integrations page shows whether the webhook is attached and when the last lead arrived, and Klozent emails your admins if Facebook ever revokes the connection.
Nothing lost in an outage. If a lead cannot be read when it arrives — say the Facebook password was changed — Klozent keeps Meta's notice and fetches the lead automatically once you reconnect.
Duplicates merged. The same person filling two forms becomes one lead, matched on the last ten digits of the phone number.

Close the loop with the Conversion API

When a lead becomes a demo, a site visit or a sale, Klozent sends that event back to Meta through the Conversions API using Meta's own lead ID. Your campaigns then optimise for people who actually buy, not just people who fill forms.

Pricing

Plan	Price	Includes
Starter	₹1,499/mo	WhatsApp API on your own number, 2 logins, 2,000 contacts, Meta Lead Ads + forms, instant WhatsApp welcome for every new lead, shared inbox, broadcasts
Growth	₹2,999/mo	Everything in Starter, 7 logins, 15,000 contacts, follow-up drips and workflows, pipeline and reminders, segments, WhatsApp + email campaigns
Pro	₹5,999/mo	Unlimited logins and contacts, AI lead scoring and reply suggestions, custom fields and pipelines, full analytics, onboarding call

No GST is added — the plan price is what you pay. WhatsApp message charges are Meta's own, billed to your WhatsApp Business account; Klozent adds no per-message markup.

Frequently asked questions

How do I get Facebook Lead Ads into WhatsApp automatically?

Connect your Facebook Page to a CRM that is subscribed to Meta's leadgen webhook and also runs the official WhatsApp Business API. In Klozent this is one click in Integrations; every new lead then gets an approved WhatsApp template within seconds, with no Zapier or Google Sheet in between.

Do I need Zapier to connect Facebook Lead Ads to a CRM?

No. Klozent connects to Meta directly through Facebook Login and the Lead Ads webhook. Zapier adds a monthly cost, a per-task limit and another place for the link to break.

Are the custom questions from my lead form saved?

Yes. Every answer on the instant form is stored on the lead and shown under “What they told the ad form”, alongside the campaign, ad set and ad that produced it.

What happens if Facebook disconnects?

Klozent shows the problem on the Integrations page and emails your workspace admins. Leads Meta announced while it was disconnected are fetched automatically once you click Refresh permissions.

Is the WhatsApp reply included in the Starter plan?

Yes. The instant WhatsApp welcome for every new lead is part of every plan. Multi-step follow-up drips and status-based workflows are on Growth and above.

Facebook lead in. WhatsApp reply out.
In seconds, not tomorrow morning.

Why the usual setup leaks leads

How it works in Klozent

What makes it reliable

Close the loop with the Conversion API

Pricing

Frequently asked questions

See it on your own leads

Facebook lead in. WhatsApp reply out.In seconds, not tomorrow morning.

Why the usual setup leaks leads

How it works in Klozent

What makes it reliable

Close the loop with the Conversion API

Pricing

Frequently asked questions

See it on your own leads

Facebook lead in. WhatsApp reply out.
In seconds, not tomorrow morning.