Real estate

Every property enquiry answered
before the buyer calls the next builder.

For builders, channel partners and brokers who run Meta ads and lose buyers to slow callbacks.

Last updated 1 October 2026.

Property buyers enquire with three or four projects in the same evening. The one that replies first with a brochure and a site-visit slot usually gets the visit. Klozent replies on WhatsApp within seconds, keeps every enquiry on one pipeline — Budget Matched, Site Visit Scheduled, Site Visit Done, Cost Sheet Sent, Negotiation, Booking Done — and tells your sales team who to call first.

Built around how property is actually sold

Choose the Real Estate / Builder pipeline when you sign up and Klozent renames every stage and screen for property sales. Your projects become the catalogue; each lead carries the project, budget and preferred configuration from the ad form.

Tell Meta who actually booked

When a lead reaches Site Visit Done or Booking Done, Klozent sends that event to Meta's Conversions API with Meta's own lead ID. Your campaigns learn to find buyers who visit and book, not just people who fill forms — usually the single biggest lever on cost per site visit.

Pricing

PlanPriceIncludes
Starter₹1,499/moWhatsApp API on your own number, 2 logins, 2,000 contacts, Meta Lead Ads + forms, instant WhatsApp welcome for every new lead, shared inbox, broadcasts
Growth₹2,999/moEverything in Starter, 7 logins, 15,000 contacts, follow-up drips and workflows, pipeline and reminders, segments, WhatsApp + email campaigns
Pro₹5,999/moUnlimited logins and contacts, AI lead scoring and reply suggestions, custom fields and pipelines, full analytics, onboarding call

No GST is added — the plan price is what you pay. WhatsApp message charges are Meta's own, billed to your WhatsApp Business account; Klozent adds no per-message markup.

Frequently asked questions

What is the best CRM for real estate in India?

For a builder or broker running Meta ads, the deciding features are instant capture of lead-ad enquiries, a WhatsApp reply within a minute, site-visit scheduling and a pipeline the sales head can see. Klozent covers all four from ₹1,499/month; enterprise suites like Sell.Do or LeadSquared add inventory and channel-partner modules at a much higher price.

Can I send a property brochure on WhatsApp automatically?

Yes. Create an approved WhatsApp template with a PDF or video header and set it as the welcome for new leads. It is sent from your own WhatsApp Business number within seconds of the enquiry.

Does Klozent track site visits?

Yes. Site Visit Scheduled and Site Visit Done are pipeline stages, with confirmation and reminder messages on Growth and above, and both are reported back to Meta so your ads optimise for visits.

Can I assign leads to different sales executives?

Yes. Every lead has an owner, the list and pipeline filter by owner, and each person's daily follow-up list shows only what is due for them.

Related: Facebook Lead Ads to WhatsApp · WhatsApp API pricing calculator · WhatsApp CRM alternatives · Best WhatsApp CRM in India · Klozent pricing

See it on your own leads

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